“There’s not always that much going on in Vaduz every night like in Zurich or Basel”, says Giorgio Contini, the head coach of Vaduz football club. He used to be a top football player himself and knows how hard you have to train to be successful. In 2014, he secured promotion with FC Vaduz (FCV) into the Super League, the top Swiss football league.
The promotion means that it’s more attractive for top players to play at Rheinpark Stadium. After all, success is sexy. Nevertheless, it’s still a challenge to put a team together with the right players who also fit in in Vaduz and can identify with Liechtenstein.
The same is true for any private banking team. “A team’s make-up decides a match”, confirms Boris Wistawel, Head of the LLB Group’s Private Banking Deutschland / Österreich. Regardless of whether they’re footballers or financial service providers, only team members who appreciate each other and fight for a common goal are, according to Wistawel, able to perform at a high level over the long run.
So, how does the head coach get his team to play well? “We’re honest with each other. I try to motivate the players, boost their confidence and build team spirit”, says Contini. “The players should enjoy what they’re doing.” Boris Wistawel also relies on empathy and fairness in order to motivate and inspire his team of advisors. He adds that it naturally requires discipline and stamina to provide excellent client services. All of this is, as he says, tradition at the Liechtenstein financial centre.
“In Vaduz, we’re not building castles in the air. We’ve got both feet firmly on the ground”, says the head coach . Events have proved him right. FCV’s goal of achieving a fixed position in the top league is within their reach. The private banker is also convinced that challenges are there to be met: “Client expectations and competitive pressure have greatly increased. However, this spurs us on to up our game, to improve our service and performance even more, and to generate more innovative ideas while listening closely to our clients.”